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Levi’s® Hongkong - Levi’s® x Wasted Youth

INTRODUCING

LEVI’S® X WASTED YOUTH

Wasted Youth is about rebellion and freedom. Taking cues from skate and punk culture, the cult Japanese brand founded by VERDY has quickly cemented its place as one of the most influential brands today. And when rebellion and freedom are an embedded part of your DNA, it’s inevitable that you would eventually cross paths with the Levi’s® 501®.

Levi’s® Hongkong - Levi’s® x Wasted Youth

Every year, Levi’s® celebrates the invention of the most iconic piece of clothing of all time on May 20th, otherwise known as 501® Day. For 148 years, Levi’s® has produced the original denim jean — the 501® — patented on May 20th, 1873, epitomizing classic American fashion spanning across ages, subcultures, and genders. In celebration of Levi’s® 501® Day 2021, Levi’s® is releasing the Levi’s® x Wasted Youth 501® ’93 Straight, a special edition streetwear-inspired 501® created exclusively by VERDY. The jean takes its cues from skateboarding and punk culture and is a perfect mix of OG Levi’s®, utilitarian design, and Tokyo style. Available in jet black, the Levi’s® x Wasted Youth 501® ‘93 Straight features red zig-stitching on the waist and coin pocket, as well as the phrase “Don’t Bother Me Anymore” embroidered in black on the back right pocket. Additionally, every purchase of the Levi’s® x Wasted Youth 501® ’93 Straight will come with a “Don’t Bother Me Anymore” pin.

Levi’s® Hongkong - Levi’s® x Wasted Youth

There’s also a D-ring attached to the front right belt loop—a nod to punk culture—and a special collaborative backpatch featuring the Levi’s® Two Horse pull and a Wasted Youth logo. It’s the perfect punk-inspired jean made for everyone.

The Levi’s® x Wasted Youth 501® ’93 Straight is available now on levi.com.hk. Only 501 pairs available globally

Levi’s® Hongkong - Levi’s® x Wasted Youth